#PlayDryHoli - Published

An awareness campaign around water conservation on the occasion of the widely popular Indian festival of Holi where copious amounts of water is used to celebrate bonhomie and friendship. The thrust was connecting water wastage with its impact on the ecological footprint. The watermarks were paw prints of animals that the client Nature InFocus are deeply passionate about. (Published in 2016) Cover Photo by @nandhukumar_nk on Pexels